Sway is a Lifestyle Brand that was created in the Bronx, New York in 2018. We are set to engage our consumers in celebrating their individuality and freshness while inspiring their self-expression through innovative and exclusive designs.

Sway is the optimum rank of perfection that represents our consumers. It is a mood that accompanies our fearless visionaries to feel empowered as they move through their dynamic life experiences. The essence of our brand is embedded in our customers whom embody the ultimate confident perspective.

In addition to having a refined exclusive lifestyle brand that is appealing in design aesthetic, we desire to offer a message of encouragement to the consumer:

SWAY